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Consume This! Cultural Participation and Professional Wrestling

In this month’s Consume This!, Gary Yeritsian gives us a thought-provoking and entertaining glimpse into the world of professional wrestling, suggesting how WWE’s use of social media for highly-scripted, sanctioned forms of audience participation nevertheless creates possibilities for contestation and disruption. —Jennifer Smith Maguire (Section Chair) Cultural Participation From Above and Below: The Case […]

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Consume This! Cultural Intermediaries, Emotion, and the Craft Beverage Industry

In this month’s Consume This!, Erik Withers takes us along to a craft brewery tour, highlighting the role of cultural intermediaries as frontline storytellers in contemporary consumer settings, and the power of emotions, nostalgia and place in those stories. —Jennifer Smith Maguire (Section Chair) Cultural Intermediaries, Emotion, and the Craft Beverage Industry: Reflections from the […]

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Scholars’ Conversations: Laura J. Miller, Building Nature’s Market

This interview is part of a new feature of the Consumers and Consumption website: the “Scholars’ Conversations” series, where consumption scholars (broadly defined) are interviewed by graduate students or other scholars in the field about recent publications and their approach to all things consumption. You can participate too! Graduate students, this can be an excellent […]

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Consume This! The Good, the Bad and the Ugly of Craft Beer

In our October issue of Consume This!, Nathaniel Chapman and Slade Lellock consider ‘the Good, the Bad and the Ugly’ of craft beer and offer a great example of how personal consuming passions can lead to research projects! Nate and Slade highlight some of the particular paradoxes and tensions around issues of authenticity, diversity and […]

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Consume This! Consumption, Vulgarity and Vulgar Times

Hello all, and welcome to September. As the current Chair of the Consumers and Consumption section and in keeping with tradition, I’m delighted to contribute the September Consume This! essay. In this issue, I expand upon an article I recently completed on media representations of the nouveaux riches, taking a tour through the theme of […]

ASA 2018 Consumers and Consumption Sessions

ASA is almost here! Our section day is Sunday Aug 12. Please mark your schedule for these events! 8:30 – 10:10 — 2110. Section on Consumers and Consumption. New Approaches to Inequality and Consumption Pennsylvania Convention Center, 104B, Level 100, 8:30 Session Organizers: Amanda Koontz, University of Central Florida and Daniel G. Fridman, University of TexasAustin Are You Sure You […]

Consume This! Advertising and Consumer Data

In this month’s post, Melissa Aronczyk takes us into the world of commercial advertising to see how the digital era has reoriented “mad men.” Most of us are attuned to the bargain we make as online consumers, but Aronczyk notes how we give up not only our personal data as consumers, but also information […]